Leadership & Vision

Meet OurFounder

The journey from journalistic integrity to digital innovation, and finally to a new standard for sustainable European hospitality.

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Peter Sulser

Peter Sulser

Founder & CEO

Vision Driven

Regional Ambassador

"L’Aude - L’ame sud: Our network is deeply rooted in the heart of French heritage and regional tourism excellence."

A Journey of Innovation

The Foundation

Journalistic Integrity

Peter's career began in the world of journalism, where he developed a deep commitment to transparency, storytelling, and investigating sustainable solutions for the modern world. This background continues to define aleae™ ethical operational framework.

1972 & Beyond

The Coorda Movement

A pivotal year that shaped Peter's vision for community-centric growth. The Coorda 1972 philosophy of decentralization and collaborative networks became the blueprint for aleae™ modular expansion strategy.

1990s Digital Era

A Digital Pioneer

During the 1990s, Peter was at the forefront of the digital revolution. His work in early digital transformation paved the way for aleae™ smart hospitality platform integrating seamless technology with real-world modular efficiency.

The Present

Founding aleae™

Combining decades of innovation and regional advocacy, Peter founded aleae™ to address the urgent need for sustainable, modular accommodation in Europe. His mission: luxury comfort with a minimal footprint.

"aleae™ exists to prove that the highest standard of holiday comfort can coexist perfectly with absolute environmental responsibility. We are not just building rooms; we are building a legacy for European tourism."

The Founder's Promise

The Core Philosophy

The CorePhilosophy

Peter's approach is rooted in three defining pillars of modern sustainable growth.

Journalistic Integrity

Radical transparency in reporting our environmental impact and operational data, directly accessible to every guest.

Digital-First DNA

Leveraging technology not just for comfort, but to optimize energy loads and minimize waste across our entire network.

Circular Hospitality

A modular vision where sites are assembled with minimal impact and can be reclaimed without leaving a trace.

Executive Ethos

A Commitment toImpact Leadership

aleae™ is built on the principle of shared value. Peter believes that true leadership involves empowering regional communities and fostering innovative partnerships that transcend traditional hospitality boundaries.

Transparent Impact

Third-party audited ESG reporting across all locations.

Community First

Prioritizing local artisans and regional tourism boards.

OurValues

Collaborative Resilience

Ethical Scalability

Responsible Innovation

Ready to Shape the Future of Stay?

We are looking for co-founders and visionary leaders to join our founding engine. Explore our open positions and start your journey with aleae™ today.

GuestReviews

What the community says about our services.

"...klare Informationen. Wir haben dank der Zusammenarbeit mit Coorda viele Fehler vermeiden können"

Walter K.

Walter K.

Dortmund/Deutschland

Peter begleitete uns...

"...hier in Portugal vom ersten Haus-Besichtigungstermin bis hin zum Kaufabschluss und darüber hinaus. Seine enormen Sprachkenntnisse, seine direkte, kommunikative, vorausschauende Art, seine sehr effiziente Arbeitsweise, und seine Expertise in Hausbau und Architektur, waren für uns von unschätzbarem Wert. Wir hatten in jedem Moment das Gefühl: "Da läuft alles richtig"."

U.+G.

U.+G.

St.Gallen/Schweiz

Es war ein Glücksfall...

"...dass wir bei der Suche nach einer geeigneten Immobilie in Portugal auf Coorda in Form von Peter gestoßen sind. Schon während des ersten Telefonats baute sich eine sehr vertrauensvolle Atmosphäre auf und veranlasste mich dazu, ihm den ersten Auftrag für die Besichtigung einer Immobilie zu erteilen. Die Besichtigung durch Coorda erfolgte kurzfristig und die erstellte Dokumentation war sehr aussagekräftig ... inzwischen haben wir die richtige Immobilie gefunden und würden diesen Weg immer wieder gehen - absolut empfehlenswert.""

Jens L. und Sandra K.

Jens L. und Sandra K.

58300 Wetter an der Ruhr